Google Acquires Social Gaming Site Slide

Posted by Gene Tillman on Aug 11th, 2010

         

Games 2.0 has a new owner. Google (NASDAQ:GOOG) recently obtained Slide.com, one of the makers of online entertainment applications for social networks. Many of these applications allow users to create their own “virtual goods” and distribute them as they see fit. Google has not released the financial details of the acquisition, but rumors are circulating that the deal is worth $182 million.

Many are speculating that with this recent purchase, Google is interested in possibly creating or maintaining some sort of social network that is focused on gaming. Facebook and MySpace are two of the social networks that host Slide gaming applications, such as sending virtual gifts to friends, creating your own goods, or taking care of “online pets”.

David Glazer is an engineering director for Google, made a recent statement about the newest addition to the company. “As the Slide team joins Google, we’ll be investing even more to make Google services socially aware and expand these capabilities for our users across the web.”

A study recently found that gaming is the second most popular online sector. It was also found that internet users in the US spend more of their online time visiting social networking sites and blogs then checking their email.

Slide.com was founded by Max Levchin, the co-founder of PayPal.

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